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Email Marketing – Getting Recipients to Open

If you want to succeed at just about anything—simple or complex—you must complete a series of steps. For example, think about the numerous actions required to accomplish a straightforward task such as...

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Pay More – Get Less and Say Thank You

Email list validation is an interesting business. Email Answers customers run the gamut from individuals, who run their own small business, to Fortune 500 companies. A percentage of our new customers...

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25 Interesting Email Marketing Statistics for 2013

In the Beginning – A Little History 1. The first email was sent in 1971 by Ray Tomlinson on the ARPAnet, which was the progenitor of what was to become the Internet. At first, his email messaging...

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Quantum Mechanics of Email Marketing

  Can a single email message ever be in 2 states at the same time? Can it be delivered and undelivered simultaneously? In quantum computing, a qubit (ˈkjuːbɪt) or quantum bit is a unit of quantum...

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Using Gmail Hacks Effectively

  Gmail has a few hidden email hacks or features you should understand and use to your benefit. Dots (periods) and capitalization don’t mean anything to Gmail. Yup, all these email addresses below are...

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Mistakes & Failures are the Key to Success

  How many of you think mistakes and failures are a good thing? I don’t see too many hands in the air. Most people usually view mistakes and failures as negative. I would challenge you to look at...

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Email Marketing – Competing for Attention

Just as with anything in life, there is the good and the bad. Interestingly enough, sometimes the bad garners more attention than the good. Just look at all the train wrecks on reality TV. The only...

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Email Marketing – Looking Back Over the Past 15 Years – (Part 1)

  In The Beginning – A Brief History | 1998-2002 It doesn’t seem like 15 years, but in 1998 I stumbled into the business of email marketing. It all started when I was running a computer hardware...

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Email Marketing – Looking Back Over the Past 15 Years – (Part 2)

If you haven’t read Part 1, start here   In The Beginning – A Brief History | 2003-2008 From 2003 to 2005 the business was running like a well-oiled machine. The printing press was humming along 24/7...

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Email Marketing – Looking Back Over the Past 15 Years – (Part 3)

If you haven’t read Part 1, start here   In The Beginning – A Brief History | 2009-2012 In the beginning of 2009, we were still recovering from the extensive losses from our failed co-reg path, but...

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Marketing: The Art of Storytelling

Enter yourself in a time capsule and take yourself back to that time you sat in front of your 1st grade elementary school teacher, completely and utterly entrenched by your favorite children’s novel....

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Email Marketing – Looking Back Over the Past 15 Years – (Part 4)

If you haven’t read Part 1, start here In The Beginning – A Brief History | 2013 – Future We ended 2012 with the best year we had in our history and 2013 started off barreling full steam ahead. We...

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What’s Your Dog Up To When He’s Home Alone?

If your dog has the balls (no pun intended) to sit back and lick his ‘family jewels’ while your watching, what do you think he’s up to when he’s home alone? Have you ever left your dog home alone,...

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EmailAnswers.com Launches New Private Cloud and Expands Their Email List...

BOCA RATON, FL:  September 27, 2013 – Email Answers has launched a new private cloud infrastructure designed to enhance their email marketing service offerings. This new cloud infrastructure allows for...

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Understanding Your Email List Subscribers

Where to Begin? As an email marketer, have you ever taken the time to realize, in a world bombarded with a myriad of competing marketing messages, exactly how powerful it is that someone gives you...

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How to Choose the Best Email Marketing Company

The fact that you clicked on this article leads me to assume five things about you. 1. You’re dabbling in the field of email marketing. 2. You are aware of how this marketing avenue can help expose...

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Phishing Emails: The Unacceptable Failures of American Express

Over the past few weeks I’ve received a large percentage of phishing emails that purport to be from American Express, although they are not. These emails are sent by scammers trying to steal user names...

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If It Was Easy, Everyone Would Be Doing It.

When you hear the term, “Online Marketing Guru”, what do you picture? I bet you are like the majority of us who see a man in his boxer shorts eating Little Debbie’s oatmeal cream pies as he catches the...

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Loyalty Marketing: Understanding it and Getting it Right

What the Dallas Cowboys & Chef Boyardee Both Prove About Loyalty Marketing I read a quote the other day posted by Seth Godin that really opened my eyes to the true meaning of loyalty: “Loyalty is...

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How do I clean up my email list?

Managing an Old or Outdated Email List? So you have an email list of people you haven’t sent to in a while, a list you collected at a trade show, from another source or a number of smaller lists you...

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